We were delighted to be entrusted with the branding for this exciting new startup - the ‘LinkedIn for Hospitality’! We worked with their internal team to develop a strategy for the brand. We started with naming and messaging, and progressed onto visual identity design. We developed a wide range of marketing assets including animation for the website, social media collateral and on-boarding guides and toolkits. We now work alongside the team proving creative directing and strategic support and look forward to seeing Otolo help hospitality back onto its feet in a post Covid world.